BT agilemedia's product development strategy continues to enhance our telephony, IVR, mobile and web product set by focussing on the development of functionality-rich network call termination as well as SMS, MMS, web, e-mail and payment applications.

Product Development

BT agilemedia is focused on developing new services for the Participation Media market. We drive innovation of premium rate services utilising all the benefits of the BT network, BT's focus on mobile and broadband and our best-in-breed technology partnerships.

BT agilemedia products include:

• The UK's largest range of Premium Rate phone tariffs - from 10p to £1.50 per minute
• 0800, 0844, 0845, 0870 and 0871 numbers
• The UK's leading mass-call handling platform (RIDE)
• A leading Interactive Voice Response platform with self-provisioning functionality
• A mobile services platform for content and interactive services
• SMS applications
• Social network applications
• Online payment via credit and debit card payment and the BT bill
• European services for online payment and premium rate tariffs