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BT agilemedia
Our Market

BT agilemedia is the UK's leading provider of services and applications to the Participation Media Market.

Participation Media is a term traditionally used to describe a sector of the media industry which provides opportunities for interaction and engagement between consumers and media content across a range of channels including TV, Radio, Press, Magazines and Online. Recently this has broadened to embrace the wider aspects of 'new' media relationships with social networks, user generated destinations and charitable organisations.

This media experience is increasingly becoming a two-way relationship with viewers, readers and listeners being invited to vote, express opionions, enter competitons, make donations and send in a video or photographs all of which can help enrich the content with which they are interacting.

BT agilemedia is focussed on helping our customers to connect with their target consumers, however and whereever they are engaged with 'content'. Our services range from supporting iconic mass voting events such as The X Factor, Strictly Come Dancing and Big Brother through to providing interactive services to facilitate dating and charitable donations via social networking.

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